Eventbrite and Capacity. Choose where your tickets sell.

Eventbrite is the marketplace for any event. Capacity is ticketing and marketing built around nightlife, live events and venues, in your own name.

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Running in 24 venues across the UK

Side by side.

Point	Capacity	Eventbrite
Where tickets sell	Your own website, in your own name.	The Eventbrite marketplace, or embedded on your site.
Whose name is on it	Yours, from the listing to the wallet pass.	Eventbrite’s checkout, with your event on it.
Fees	Agreed in the audit.	A service fee on every paid ticket, paid by the buyer by default. Free events are free.
Who keeps the buyer	You. Every buyer is a profile in your CRM.	You get reports and can email buyers through Eventbrite.
After the event	The CRM forecasts the next one and drafts the moves.	Email campaigns and Eventbrite Ads, inside Eventbrite.
Set-up	Set up around how you sell. Run it yourself, or with our team.	Self-serve. Pre-event payouts on a schedule.
Best for	Venues, promoters and events that want their own name on the ticket and their own customers.	One-off and general events that want the widest reach.

Eventbrite figures from Eventbrite’s UK pricing page, checked November 2026. Check there for current plans.

+52%more tickets sold in a year, on the tools the venues already ran. Results

Which one.

Eventbrite if

You run one-offs and want the biggest marketplace.
You need reserved seating or registration forms.
Eventbrite’s checkout on your site is enough.

Capacity if

You run nights, events or venues, not one-offs.
You want the till and the door in the same record as the tickets.
You want the next event forecast from the last.

Questions.

What does Eventbrite charge?

A service fee on every paid ticket, paid by the buyer by default; organisers can choose to cover it. Free events carry no fee. The current UK rate is on Eventbrite’s pricing page.

Can we keep Eventbrite?

Yes. Eventbrite connects, so buyers there land in the same CRM, and your next event can sell through your own site too.

What does Capacity charge?

Pricing is agreed in the audit, around how your business runs.

Start with an audit.

It looks at how you sell today, then shows you your next event in your own name.